About Lance:

Lance Cole is Idaho born and bred. The Jerome native moved for a short time to Washington and Nevada where he taught skiing, but moved back to Boise because he really missed the fly fishing and skiing. The next natural step was to move to Sun Valley, the epicenter of both of his passions. “Here, I get to guide fishermen, teach skiers and live in one of the truly most incredible places in the country,” he enthused. Lance didn’t get the easiest introduction to the sport of fly fishing, casting his first line in pursuit of wily steelhead at the age of four. Surprisingly, during this early foray on the Salmon River, he actually caught a steelhead. “This was the beginning of my many trips with my father who stuffed me in waders, handed me a fly rod and taught me to how to appreciate and respect the outdoors,” he said. As a guide, his favorite memory to date is of guiding a physically challenged angler into his first steelhead with a swung fly from a drift boat. Lance spends the fall months on the Clearwater guiding for B-Run steelhead.


The perfect ending to a day on the river for Lance is rowing the drift boat to the ramp and reminiscing about the day with a fellow angler as the sun sets on the hillside lighting up the fall colors. His favorite fly is a big ugly Salmon Fly or a Stone Fly hatch “because big fish eat big bugs!” Lance loves spending time with his daughter in the mountains, rivers and lakes of Idaho. In addition to fishing, Lance likes to golf, hunt, water ski and dirt bike. 

Fish with Lance: 1-866-846-4240

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Lance went out of his way to make the day extra special for us. He worked hard to get us into some really nice steelhead. Thanks for a great day.
— Alan
We really enjoyed our trip with Lance. We caught fish backtrolling plugs and even got a grab on the fly. We will be back soon.
— Zack T., Missoula, Montana